Digital Stats Of The Week

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Digital Stats Of The WeekHere are a few interesting digital/social media statistics that I have come across in the past week – accompanied by a few comments of course. Enjoy!

  • Social media lead conversion rates are 13% higher than the average lead conversion rate.  (HubSpot)
  • 67% of marketers are looking to access digital analytics on mobiles or tablets in 2013.  (
  • Pinterest social e-commerce traffic grows 317%, eating into Facebook’s share (down 25%).  (
  • Heard the buzz about mommy bloggers? 91% of US moms use social media on a regular basis!  (eMarketer)
  • The average value of a Facebook fan in consumer categories is $174.17.  (Syncapse)
  • Anger management anyone? 4% of users hit their screens when confronted with online ad spam.  (eMarketer)
  • Still too low! Since June 2012, brand response rate to questions on Facebook has increased from 30% to 60%.  (Socialbakers)
  • Unlike Twitter and Facebook, 70% of brand engagement on Pinterest is user-generated.  (PitchEngine)
  • Google’s self-driving car soaks in 750MB of data every second. It even sees cigarette butts!  (Mashable)
  • Anyone replacing mobile with social? US text messaging volume declined 5% last year.  (


Photo by Noah Sussman


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